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Buy-Side Outreach Report

Jules Brenner
Industrial Succession Group

Owner/operator acquirer of US industrial and manufacturing businesses. Actively building a bolt-on portfolio. Explicit interest in industrial SaaS. Anti-PE positioning creates natural alignment with Acquiry's off-market sourcing capability.

Location Los Angeles, CA
Sector Industrials / Manufacturing / SaaS
Deal Capacity Up to $100M
Report Date March 2026
Prepared by Acquiry M&A Advisory

Who is Jules Brenner?

Jules Brenner is the Founder and CEO of Industrial Succession Group, a Los Angeles-based owner/operator acquisition platform targeting US industrial and manufacturing businesses. He holds a BS in Mechanical Engineering with minors in Aerospace and Business from New York University, and brings a rare combination of hands-on engineering experience and commercial M&A execution.

Prior to founding Industrial Succession, Jules was the first sales hire at XOS Trucks (electric truck manufacturer), where he sold over seven figures of product, and the first sales hire at ampUp (EV charging software). He previously managed a 30-person engineering team at Duro UAS (underwater vehicle manufacturer) and co-founded NYU's first Baja Car Racing team as manufacturing lead. He speaks English and Russian and has 7,000+ LinkedIn followers.

$1B+
Team Deal Value
200+
Transactions
60+
Years Combined Experience

Industrial Succession Group

Industrial Succession is an owner/operator group that acquires and grows US-based industrial and manufacturing businesses with the stated intent of never selling. The firm positions itself explicitly as the anti-PE buyer: no downsizing, no relocation, no integration into a larger entity. Owners sell to a permanent home, not a fund with a five-year exit horizon.

The firm funds deals up to $100M through a network of high-net-worth individuals, strategic investors, and banks. The team includes a CFO (Ron DaVella), an Advisor/Consultant (Erik Thomas), and a VP of Construction (Oneida Nunez).

Attribute Detail
Founded2020
HeadquartersLos Angeles, CA 90031
Team Size~20 employees
Deal RangeSub-$20M EBITDA targets; up to $100M deal capacity
Buyer TypeOwner/operator, permanent capital, anti-PE
Contactdeals@IndustrialSuccession.com | (714) 430-3810

Current Portfolio

Company Location Founded Acquired Type
American Sheet Metal (California) Anaheim, CA 2001 July 2022 Metal Fabrication
Pen Manufacturing Anaheim, CA 1982 January 2023 Manufacturing

What He Is Looking For

Industrial Succession targets privately held US businesses with sub-$20M EBITDA and stable cash flows. Operational processes must be developed; the gap is typically in sales, marketing, and organisational structure. Jules is sector-agnostic within industrials and manufacturing, with six defined focus areas:

01. Contract Component Manufacturers

Businesses manufacturing components under contract with recurring replacement parts demand.

02. Government Compliance Products

Products addressing regulatory violations (e.g. machinery to clean oil tanks).

03. Recurring Wear-and-Tear Items

Products with built-in recurring revenue: drill bits, fire extinguishers, consumables.

04. Distribution Businesses

Resale, scrap metal, and transportation distribution operations.

05. Industrial Services

Maintenance and repair service businesses in the industrial sector.

06. Industrial SaaS & Software

Software for industrial facilities: SaaS and similar products that help facilities operate and do business. Primary Acquiry wedge.

How Acquiry Can Assist

The primary entry point is Industrial SaaS sourcing. Jules explicitly lists software for the industrial as a target vertical. Acquiry specialises in SaaS and digital asset M&A and maintains active deal flow in this space. We can act as his dedicated buy-side advisor for the software vertical, surfacing off-market targets his traditional manufacturing network will not reach.

Value Proposition 1: Industrial SaaS Pipeline

Build and execute a structured acquisition pipeline targeting industrial SaaS, facility management software, and tech-enabled manufacturing tools. Filter for sub-$20M EBITDA, stable ARR, and clear integration potential with his physical manufacturing assets.

Value Proposition 2: Accelerated Off-Market Deal Flow

Jules spent 2.5 years searching before his first acquisition. Acquiry's multi-target sourcing campaigns and global network can compress that timeline significantly for future bolt-ons across all six of his target categories.

Value Proposition 3: Capital Stack Expansion

As Industrial Succession scales toward its $100M revenue target, Acquiry's network of strategic acquirers and private investors can provide alternative capital structures for larger transactions beyond his current HNW/bank channels.

Ready-to-Send Messages

LinkedIn Direct Message

Short / Punchy

Subject: Industrial SaaS acquisitions / Acquiry
Hi Jules, I have been following your work at Industrial Succession and the recent acquisitions of American Sheet Metal and Pen Manufacturing. Your approach to preserving legacy while modernising operations is exactly what the lower middle market needs right now. I noted that industrial SaaS and facility software are on your target list. I run Acquiry, an M&A advisory firm specialising in SaaS and digital assets. We build structured buy-side pipelines for acquirers looking for specific tech verticals. If you are actively looking to bolt on software assets to your existing portfolio, we can surface off-market targets that fit your sub-$20M EBITDA criteria. Open to a brief call next week to discuss your current mandate? Best, Joash Boyton Founder & Managing Director, Acquiry
Email Outreach

Detailed / Structured

Subject: Buy-side sourcing for Industrial SaaS targets
Hi Jules, I enjoyed your recent interview on the SMB15 podcast regarding the succession crisis in California's metal fabrication market. Your strategy of targeting AS9100/ISO compliant shops to streamline integration makes complete sense. I am reaching out because I see that "Software for the industrial" is one of your six core acquisition attributes. I run Acquiry, a global M&A advisory firm focused on SaaS, fintech, and digital assets. We execute structured buy-side mandates for strategic acquirers and private investors. Given your focus on building a $100M portfolio, we can accelerate your deal flow in the software vertical. How we can assist Industrial Succession: - Targeted Sourcing: Building a proprietary pipeline of industrial SaaS and facility management software businesses. - Filtering for Fit: Screening targets for stable cash flows, sub-$20M EBITDA, and clear integration potential with your physical manufacturing assets. - Deal Structuring: Managing outreach, initial valuation modeling, and commercial intelligence gathering so you only review decision-grade profiles. If you have capital deployed and are ready to look at software bolt-ons, I would welcome a brief conversation to understand your exact parameters. Best regards, Joash Boyton Founder & Managing Director Acquiry | acquiry.com

Diligence Flags

Risk Detail Severity
Customer Concentration Jules has publicly flagged this as the biggest trap in metal fab acquisitions. Any SaaS target presented must surface churn rates, customer lifetime value, and revenue concentration metrics upfront. High
Technical Diligence Gap The Industrial Succession team is weighted toward physical engineering and construction. They may lack the technical capability to evaluate complex software stacks. Acquiry should position itself to bridge this gap during the evaluation phase. Medium
Anti-PE Positioning Jules is explicitly not a PE buyer. Outreach must avoid language that sounds institutional or fund-like. Peer-to-peer, operator-to-operator tone is essential. Medium
Deal Velocity Jules spent 2.5 years on his first search. He is methodical. Do not push for speed. Lead with quality of targets and depth of diligence support. Low

Next Steps

Step 1: Initial Outreach

Send the LinkedIn message (Option 1) as the first touch. Keep it short. Reference the specific acquisitions and the SaaS vertical explicitly.

Step 2: Follow-Up Email

If no response within 5 business days, send the structured email to deals@IndustrialSuccession.com. Include a one-line reference to the LinkedIn message.

Step 3: Define Mandate Parameters

If Jules engages, the immediate action is to define the exact ARR/EBITDA range for software targets and launch a structured batch sourcing campaign across Acquiry's proprietary deal flow network.